Are you looking to secure more speaking engagements, but don’t know where to start? Crafting a convincing pitch email can be the difference between getting a gig or being left in the dust. But don’t worry, we’ve got you covered with a sample pitch email for speaking engagements that you can use as a starting point.
Our pitch email template includes everything from introducing yourself and your expertise to highlighting your speaking experience. You’ll also find tips on how to add a personal touch to your pitch email, so that it doesn’t come across as generic spam.
But the best part? You can easily edit and customize our pitch email template to fit your own speaking style and niche. You’ll be on your way to securing more speaking opportunities in no time!
So, whether you’re just starting out or a seasoned speaker looking to expand your portfolio, our sample pitch email for speaking engagements is here to help. Don’t miss out on the chance to connect with potential audiences and share your message. Give it a try today!
The Ultimate Structure for Pitching Yourself for a Speaker Engagement
As a speaker, there may come a time when you want to pitch yourself to an event organizer, conference planner, or corporate executive for a speaking engagement. However, crafting an effective pitch email that captures their attention and convinces them to choose you as a speaker can be daunting. That is why I have personally crafted a structure that works consistently for me when I am pitching for speaking engagements. In this article, I will share with you the ultimate structure for sample pitch email for speaking engagement, using the Tim Ferris writing style to keep it concise, persuasive, and effective.
The Subject Line
You may have heard it before – your subject line is the first thing your recipient will see when they open your email. Therefore, it is crucial to make it count. A good subject line should give your recipient a reason to open your email immediately. A few examples of a good subject line include:
- Speaker Inquiry: Discussing (Topic) at (Event)
- Proposed Topic + Conference Question
- New Idea for Your Next Conference?
- Your next keynote speaker?
The Opening Paragraph
Your opening paragraph should be short, sweet and to the point. It should begin with a personalized intro that clearly establishes why you are contacting the recipient. You can start by saying, “My name is (your name), and I would like to discuss the possibility of speaking at your upcoming event.” State your purpose clearly and mention the event and venue that caught your attention. Here’s an example:
Hi, (Name of Recipient),
My name is John, and I am a speaker and author on all things technology-related. I came across your upcoming Tech Conference in Los Angeles and would like to discuss the possibility of speaking at the event. I noticed that you don’t have a speaker on the topic of AI and current developments in the tech industry, and I believe I could be a great fit for this year’s conference.
The Body Paragraphs
The body of your pitch email should focus on showcasing your strengths, skills, and assets. The goal is to persuade the recipient that you are an ideal fit for their event, and therefore it is essential to highlight your unique selling proposition (USP). You can achieve this by including the following:
- Your Relevant Experience: If you have relevant speaking experience, including the specific topics you have spoken about, the events you have spoken at, and the size of your audience.
- Your Expertise: Discuss your area of expertise and your contributions to your field. You can provide a few examples of your published works, media appearances, podcast interviews, etc.
- Your Audience Value: Describe the value that you can offer to the event and its attendees. This can include identifying the audience’s pain points, developing relevant solutions, and presenting compelling case studies.
- Your Unique Selling Proposition: Highlight what separates you from other speakers in your niche. It can be your style, approach, passion, or anything that sets you apart.
The Closing Paragraph
Your closing paragraph should be short, concise, and reaffirming. It should restate your interest in the event and emphasize how you can enhance the event’s value. Additionally, you may include a call to action encouraging the recipient to reach out to you with any questions or if they are interested in discussing the logistics of your participation. Here’s an example:
Thank you for considering me as a speaker for your upcoming Tech Conference. I am excited about the opportunity to discuss my knowledge of AI and current developments in the tech industry with attendees and contribute to this year’s event’s success. If you have any questions or would like to discuss the logistics of my involvement, please feel free to reach out to me anytime.
The Signature
Remember to include your signature at the end of your email. Your signature should include your full name, contact information, and links to your website or social media accounts. It makes you more credible and easier for the recipient to find out more about you.
Conclusion
With the above structure, you can craft an effective pitch email that will help you secure more speaking engagements and stand out in a crowded market. Use language that is clear, concise, and persuasive, and don’t forget to be authentic and let your personality shine through. Good luck in securing your next speaking gig!
7 Sample Pitch Emails for Speaking Engagement
Invite a Motivational Speaker
Dear [Event Planner],
I hope this email finds you well. I am writing to recommend [Motivational Speaker] for your upcoming event. [He/She] has a unique talent for inspiring audiences and creating a positive and empowering atmosphere through [his/her] life experiences and relatable stories.
As the founder of [Organization], I have had the pleasure of hearing [Motivational Speaker] speak at one of our conferences last year. [His/Her] message resonated with the members of our organization and inspired them to take action towards their goals. [He/She] has a natural ability to connect with people from all walks of life and create a sense of community among the audience.
I am confident that [Motivational Speaker] would be an excellent addition to your event. Please let me know if you have any questions or would like to discuss further.
Best regards,
[Your Name]
Recommend a Keynote Speaker
Dear [Event Planner],
I am writing to recommend [Keynote Speaker] for your upcoming event. [He/She] is a renowned expert in [Industry/Field], with many years of experience and a track record of success in [Related Accomplishments or Awards].
I had the pleasure of hearing [Keynote Speaker] speak at [Conference/Event] last year, and [his/her] insights and expertise were invaluable. [He/She] has a unique ability to distill complex concepts into simple and actionable advice, and [his/her] presentation style is engaging and informative.
I am confident that [Keynote Speaker] would be an excellent choice for your event. [His/Her] expertise and insights will provide tremendous value to your audience and contribute to the overall success of your event.
Thank you for considering my recommendation. Please let me know if you have any questions or would like to discuss further.
Sincerely,
[Your Name]
Invite a Panelist
Dear [Event Planner],
I am writing to recommend [Panelist] for your upcoming panel discussion on [Topic]. [He/She] is a respected thought leader and influencer in [Industry/Field], with a wealth of knowledge and experience in [Related Topics/Issues].
I had the pleasure of working with [Panelist] on a project last year, and [he/she] impressed me with [his/her] insights and expertise. [He/She] is a great communicator and has a knack for breaking down complex concepts into understandable terms.
I believe that [Panelist]’s contribution to your panel discussion would be invaluable. [He/She] would bring a unique perspective to the table and stimulate thought-provoking conversations among the other panelists and the audience.
Thank you for considering my recommendation. Please let me know if you have any questions or would like to discuss further.
Best regards,
[Your Name]
Recommend a Workshop Facilitator
Dear [Event Planner],
I am writing to recommend [Workshop Facilitator] for your upcoming workshop on [Topic]. [He/She] is a highly skilled facilitator with many years of experience in designing and delivering interactive and engaging workshops.
I had the pleasure of attending [Workshop Facilitator]’s workshop on [Topic] last year, and [he/she] blew me away with [his/her] ability to create a safe and supportive environment for learning and growth. [His/Her] facilitation style is fun, interactive, and hands-on, and [he/she] always ensures that everyone gets involved and has a good time.
I believe that [Workshop Facilitator] would be an excellent choice for your workshop. [He/She] has a proven track record of delivering high-quality and impactful workshops that leave participants feeling inspired, motivated, and equipped with practical skills and tools.
Thank you for considering my recommendation. Please let me know if you have any questions or would like to discuss further.
Sincerely,
[Your Name]
Invite a Guest Speaker for a Graduation Ceremony
Dear [Principal/Dean],
I hope this email finds you well. I am writing to recommend [Guest Speaker] as a commencement speaker for your upcoming graduation ceremony. [He/She] is a highly respected [Profession/Industry Leader] with many years of experience and a track record of success in [Related Accomplishments or Awards].
I had the pleasure of hearing [Guest Speaker] speak at [Conference/Event] last year, and [his/her] message resonated deeply with me and many others in the audience. [He/She] has a unique ability to inspire and motivate young graduates to pursue their dreams and make a positive impact in the world.
I believe that [Guest Speaker] would be an excellent choice for your graduation ceremony. [His/Her] wisdom, experience, and insights will provide valuable guidance and inspiration to your graduates as they embark on their next journey.
Thank you for considering my recommendation. Please let me know if you have any questions or would like to discuss further.
Best regards,
[Your Name]
Recommend a Diversity and Inclusion Speaker
Dear [Event Planner],
I am writing to recommend [Diversity and Inclusion Speaker] for your upcoming event on [Topic]. [He/She] is a renowned speaker and expert in the field of diversity, equity, and inclusion, with many years of experience and a passion for social justice.
I had the pleasure of attending [Diversity and Inclusion Speaker]’s talk on [Topic] last year, and [he/she] opened my eyes to the importance of creating a more inclusive and equitable world for all people. [His/Her] message and stories were powerful and thought-provoking, and [he/she] challenged me to examine my own biases and take action towards positive change.
I believe that [Diversity and Inclusion Speaker] would be an excellent addition to your event. [He/She] would provide valuable insights and strategies for creating a more diverse and inclusive workplace, community, or society for your audience.
Thank you for considering my recommendation. Please let me know if you have any questions or would like to discuss further.
Sincerely,
[Your Name]
Invite a Leadership Speaker
Dear [Event Planner],
I am writing to recommend [Leadership Speaker] for your upcoming event on [Topic]. [He/She] is a highly respected leader and speaker, with many years of experience and a proven track record of success in [Related Accomplishments or Awards].
I had the pleasure of hearing [Leadership Speaker] speak at [Conference/Event] last year, and [he/she] impressed me with [his/her] ability to inspire and motivate leadership teams to reach their full potential. [He/She] has a unique combination of academic knowledge and practical experience in leadership, and [he/she] knows how to translate complex concepts into actionable advice.
I believe that [Leadership Speaker] would be an excellent choice for your event. [His/Her] insights and strategies will provide valuable guidance and inspiration for your audience on how to become better leaders and build high-performing teams.
Thank you for considering my recommendation. Please let me know if you have any questions or would like to discuss further.
Best regards,
[Your Name]
Tips for Writing a Winning Pitch Email for a Speaking Engagement
As a speaker, getting the right speaking engagement can help you to reach your target audience and grow your brand. Consequently, crafting the perfect pitch email is key to landing that perfect speaking gig. Here are some tips that can assist you in writing a winning pitch email for a speaking engagement:
- Research – Spend time researching the event and the audience attending it. Understanding the theme and the message the event wants to communicate than tailoring your pitch to fit the event. Identify the unique concepts or ideas you can present to meet the needs of the organizers.
- Be concise – Most event organizers have less time to read lengthy pitch emails. Therefore, strive to keep your email brief, to the point, and informative. Ensure you capture their attention with a catchy subject line then lead with a summary of the unique value or insights you can contribute to the event.
- Highlight your expertise – One sure way of getting noticed by event organizers is by demonstrating your expertise in a particular area, industry, or field. Share your niche with event organizers and highlight how you can provide value quickly, relate to the audience and contribute to the event in a meaningful way.
- Showcase your work – It is important to showcase examples of your previous speaking engagements or any other work that displays your expertise, presentation style, and impact on your previous audience. Use links to such past examples to supplement your qualifications in your pitch email and substantiate your claims of adding value to the event.
- Emphasize your passion and enthusiasm – Event organizers want passionate and enthusiastic speakers who can make their audience feel energized. Highlight your passion for the topic, the audience, and the event. Let event organizers know that you have prepared thoroughly for the speaking engagement and that you are enthusiastic about delivering quality, insightful content.
- Include a clear call-to-action (CTA) – Finally, include a clear call-to-action to direct the event organizers further. Whether it is a request for a response, or further information or materials, ensure it is clear on what you’d like the next steps to be. Leave a clear contact information and request for follow-p if still interested and yet to receive a response later one
In conclusion, writing a winning pitch email for a speaking engagement involves researching, being concise, highlighting your expertise, showcasing your work, emphasizing your passion and enthusiasm and including a clear call-to-action (CTA). By following these tips, you can create a highly engaging pitch email that helps you land the speaking engagement you desire.
Sample Pitch Email for Speaking Engagement FAQs
What should I include in my pitch email for a speaking engagement?
Your pitch email should include your relevant expertise or experience, a brief overview of your topic, why you are the best fit for the event, and any previous speaking engagements or publications.
How long should my pitch email be?
Your pitch email should be concise and to the point, ideally no longer than two short paragraphs.
When should I send my pitch email?
You should send your pitch email as soon as possible, ideally several months before the event date.
Should I follow up if I don’t receive a response?
It is acceptable to follow up with a polite email a week or two after sending your pitch email, but avoid being pushy or aggressive.
What tone should I use in my pitch email?
Your tone should be friendly, professional, and confident. Avoid being overly formal or informal.
What should I do if I receive a rejection email?
If you receive a rejection email, thank the organizer for considering you and politely ask for feedback to improve your pitch for future events.
What if the event organizer requests a media kit?
If the event organizer requests a media kit, provide a brief overview of your speaking experience and include links to your website, social media profiles, and any publications you have written for.
What should I do if I am offered a speaking engagement?
If you are offered a speaking engagement, confirm the details with the event organizer, prepare your presentation, and follow up with the organizer after the event to thank them for the opportunity.
What are some common mistakes to avoid when sending a pitch email?
Some common mistakes to avoid include sending a generic email, not tailoring your pitch to the specific event, using overly formal language, and being too pushy or aggressive in your follow-up emails.
Thanks for Stopping By!
So there you have it, folks – a sample pitch email for speaking engagements. We hope that you found this article helpful and informative. Remember, landing speaking gigs is all about creating lasting relationships, so don’t be afraid to put yourself out there and network as much as possible. Keep in touch with the decision-makers, and always be ready to pitch yourself in a clear and compelling way. Thanks for reading, and be sure to come back soon for more great tips and insights!